Fb Inc mentioned that it will rebrand as Meta, a reputation change that underscores its ambitions to refocus the world’s largest social community on constructing the “metaverse.”
The rebrand comes as the corporate battles criticisms from lawmakers and regulators over its market energy, algorithmic selections and the policing of abuses on its platforms.
CEO Mark Zuckerberg, talking on the firm’s live-streamed digital and augmented actuality convention, mentioned the brand new identify mirrored its deal with constructing this new digital realm fairly than its namesake social media service.
“Proper now, our model is so tightly linked to 1 product that it might probably’t presumably signify every little thing that we’re doing as we speak, not to mention sooner or later,” he mentioned.
The tech large mentioned the change would deliver collectively its completely different apps and applied sciences below one new model. It mentioned it will not change its company construction.
The metaverse, a time period first coined in a dystopian novel three many years in the past and now attracting buzz in Silicon Valley, refers broadly to the concept of a shared digital setting which could be accessed by individuals utilizing completely different gadgets.
The corporate unveiled a brand new signal at its headquarters in Menlo Park, California, changing its thumbs-up “Like” brand with a blue infinity form.
Zuckerberg mentioned the brand new identify displays that over time, customers is not going to want to make use of Fb to make use of the corporate’s different companies.
The corporate mentioned in a weblog put up that it intends to begin buying and selling below the brand new inventory ticker it has reserved, MVRS, on December 1.
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