Amazon on Tuesday launched its Amazon Prime service providing free supply and video streaming in Poland, sending shares in rival Polish e-commerce platform Allegro decrease.
Amazon’s Polish web site went dwell in March, considerably intensifying competitors in Poland’s booming e-commerce sector.
“We’re more than happy with the way in which Polish prospects accepted the Amazon.pl service launched originally of this 12 months,” Mourad Taoufiki, CEO of Amazon.pl, mentioned in a press release.
Amazon mentioned it’s pricing its Prime service at 49 zlotys ($12.35) per 12 months.
Shares in Allegro, whose Sensible! service additionally prices 49 zlotys per 12 months and presents free supply on orders of greater than 40 zlotys, had been down 3.7% at 0805 GMT.
mBank analyst Pawel Szpigiel mentioned Amazon’s announcement was as a shock, coming just some months after the corporate’s launch in Poland.
“It… appears that Amazon’s urge for food for the Polish market is huge,” he mentioned.
Allegro didn’t instantly reply to a request for remark.
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